Top 5 Social Networking Apps in Ghana Q4 2023

In the fourth quarter of 2023, the top 5 social networking apps in Ghana showed varied performance trends across downloads, revenue, and active users. Here’s a closer look at their metrics, based on data from Sensor Tower.

WhatsApp Messenger experienced a notable increase in weekly downloads, starting at approximately 72.4K in late September and peaking at 154.2K in the last week of December. Active users for the app also saw an upward trend, rising from 5.3M to 5.5M throughout the quarter.

Facebook maintained a consistent performance in terms of downloads, fluctuating around 75K to 102.3K weekly. Revenue for Facebook saw minor fluctuations, peaking at $424 in the week of November 27. Active users remained relatively stable, with minor fluctuations around the 8.3M to 8.4M range.

Telegram Messenger showed a steady download rate, starting at 41.3K in late September and reaching around 37.3K by the end of December. Revenue for Telegram was moderate, peaking at $244 in mid-October. Active users remained fairly stable, around the 2.4M mark throughout the quarter.

Messenger saw a slight increase in downloads, with numbers ranging from 27.1K to 33.9K weekly. Active users for Messenger fluctuated slightly, with figures around 5.5M to 5.7M.

Status Saver for WA Story Save experienced growth in weekly downloads, starting at 8.2K and peaking at 16.7K towards the end of December. Revenue for the app saw minor variations, peaking at $87 in mid-October. Active users for Status Saver showed a positive trend, increasing from 42.6K to 68.4K over the quarter.

For more detailed insights and data, visit Sensor Tower.